From its earliest beginnings, Crayola has been a color company. We came into being when cousins Edwin Binney and C. Harold Smith took over Edwin’s father’s pigment business in 1885. More than 120 years later, color – along with creativity, learning and most of all, fun – is the hallmark of our company.
Crayola has called Easton, Pennsylvania its home since the early 1900s. Today, the company’s world headquarters and major manufacturing facilities are located there. And downtown Easton is the home of The Crayola FACTORY® , a one-of-a-kind celebration of creative fun for everyone!
In 1984, Crayola became a wholly-owned subsidiary of Hallmark Cards and has since played the lead role in Hallmark’s personal development strategies.