At Primary Concepts, we believe the early years are a unique part of a child’s development. We focus on the essentials of the preschool and primary curriculum, emphasizing engaging, motivational, hands-on learning to build a foundation for academic success. We translate the most current educational research and best practices, as recommended by the Common Core State Standards Initiative, the International Reading Association, and the National Council of Teachers of Mathematics, into developmentally appropriate learning materials that offer ease of use for teachers and effective outcomes for young children.